Lures
Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites - Set More Hooks and Catch More Fish!
The screw-lock keeper allows for easy installation of your favorite color Divine or Whale Swimbait and the extremely sharp black nickel hook will increase your hook up ratio in every scenario.
Using the proven shape of the Brush Hog and adding a slight tweak…placing crawfish claws where the curly tails formerly resided.
The creature bait that started it all, the Zoom Brush Hog has tempted big bass from coast to coast for decades and it continues to be the standard-bearer for this category.
X Zone Tungsten Ned Rig Jigs feature a flat-top design for perfect finesse presentations. Made from eco-friendly tungsten, with sharp Mustad hooks and a wire bait keeper.
The BOOYAH Buzz is made with premium hard coat paint, extra large 3D red eyes and flared red gills, the BOOYAH Buzz planes quickly and runs true out of the package.
The BOOYAH Buzz is made with premium hard coat paint, extra large 3D red eyes and flared red gills, the BOOYAH Buzz planes quickly and runs true out of the package.
The BOOYAH Buzz is made with premium hard coat paint, extra large 3D red eyes and flared red gills, the BOOYAH Buzz planes quickly and runs true out of the package.
The 3.5" Keitech Swing Impact come 8 baits per pack
The 4.5" Keitech Swing Impact have 6 baits per pack
The 4.5-inch Keitech Easy Shiner has 6 baits per pack
The Trick Worm was the original floating worm, deadly for twitching and deadsticking weightless for a stealth approach to shallow water bass, but in recent years it has become the gold standard for so much more.
The Trick Worm was the original floating worm, deadly for twitching and deadsticking weightless for a stealth approach to shallow water bass, but in recent years it has become the gold standard for so much more.
The Trick Worm was the original floating worm, deadly for twitching and deadsticking weightless for a stealth approach to shallow water bass, but in recent years it has become the gold standard for so much more.
The Trick Worm was the original floating worm, deadly for twitching and deadsticking weightless for a stealth approach to shallow water bass, but in recent years it has become the gold standard for so much more.
The Trick Worm was the original floating worm, deadly for twitching and deadsticking weightless for a stealth approach to shallow water bass, but in recent years it has become the gold standard for so much more.
The Trick Worm was the original floating worm, deadly for twitching and deadsticking weightless for a stealth approach to shallow water bass, but in recent years it has become the gold standard for so much more.
With its compact shape and fast-paddling tails, the Ultra-Vibe Speed Craw is a jack of all trades and a master of many.
With its compact shape and fast-paddling tails, the Ultra-Vibe Speed Craw is a jack of all trades and a master of many.
The Zoom Ultra Vibe Speed Worm was designed to trigger the predatory instinct in bass, combining the realistic look and action of a worm with the unique sound profile of the Ultra Vibe Tail for maximum water disturbance.